Is Your ROI Model Killing Your Best Ideas?

𝗜𝘀 𝘆𝗼𝘂𝗿 𝗥𝗢𝗜 𝗺𝗼𝗱𝗲𝗹 𝗸𝗶𝗹𝗹𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗯𝗲𝘀𝘁 𝗶𝗱𝗲𝗮𝘀?

We’re all trained to ask: “What’s the ROI?” But what if that very question is holding your business back?

For years, our strategies have been constrained by a hidden barrier: the “profitability floor” set by human operational costs. Countless opportunities—niche markets, hyper-personalised services, ambitious projects—are shelved because they’re deemed too costly to pursue.

Enter Agentic AI.

This isn’t just about making existing processes 10% more efficient. This is about a seismic shift where autonomous agents drive the marginal cost of operations toward 𝘇𝗲𝗿𝗼.

When that happens, the old rules of ROI break.

Suddenly, the “unprofitable” becomes profitable. The “impossible” becomes scalable. You can now: ✅ Target thousands of micro-markets that were previously too expensive to reach. ✅ Offer true hyper-personalisation to every single customer. ✅ Run endless experiments to find the next big thing, without the massive overhead.

In my upcoming masterclass on 𝗔𝗴𝗲𝗻𝘁𝗶𝗰 𝗔𝗜, we’re dedicating a whole section to this new economic reality. I’ll share a framework for moving beyond traditional ROI and unlocking the massive, untapped value in your industry’s “long tail.”

Stop optimising for centimeters and start building for kilometers!

• 🔗 ES2030 Agentic AI Masterclass: https://lnkd.in/eCgy_jFX • 🔗 My new book, “Autonomous Minds”: https://lnkd.in/eJfZ3PWt • 🔗 Book1: https://bit.ly/4b31PEG • 🔗 Alignment paper: https://lnkd.in/ez8cV-jK

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